Your Website Has Finally Gone Live and Now the Real Work Begins

Delivering digital success for leading global brands is what we do at DelacliQue. We are experts in sites that move the needle forward for our clients.

But what’s our magic trick? What makes us more effective than our peers?

Simple. For us, websites are a long-term project.

Yes our delightful online experiences bring brands top of mind, and our bespoke landing pages drive inbound leads. But the secret to our success is guiding clients through the process of implementing a content strategy and fresh website design updates that evolve with our business.

This is the true value of what DelacliQue offers and it differentiates us from another web designers/website agency who disappear after the site goes live. We actually stick around – helping your brand to keep a vital presence within your market that reflects its offline status.

But why is it so important to keep your website updated? Let us convince you…

Little Changes, Big Results

Making incremental changes to your content can really create big waves. DelacliQue prioritizes the maintenance of your site – running weekly performance tests, and proactively analyzing and optimizing your pages.

Not only does this ongoing problem-solving show results, but we can measure them– allowing you to watch in real-time the success of your marketing investment.

Tweaking for Triumph

Before we lose you to jargon… a quick explainer on why these matters: User experience (UX) and user interaction (UI) differ slightly.

UI refers to the screens, buttons, toggles, icons, and other visual elements that you interact with when using a website, app, or other electronic devices.

UX refers to the entire interaction you have with a product, including how you feel about the interaction. Good, bad, bored: delivering a seamless user experience can be the difference between a sign-up or a hang-up.

Interestingly research* states that UI can increase conversion rates by up to 200%, and good UX can even double this – up to 400%. This makes sense.

Our developers are constantly asking themselves “How can I improve this graphic? How can I present this call to action to make it more compelling?”.

Updating your website on a weekly or monthly basis allows your customers to feel that the brand message received is in real-time, and consistent with our actual dealings with your business – accessible.

Now that you are in the know; that a new content strategy is vital for your website success, stay tuned for our next blog – ideas on how to keep your content original.

DelacliQue will be detailing the various ways we can inject new designs, and better experiences and make alterations based on data to engage your audience and keep your web space optimized.

Until then, our team is ready to investigate the inner workings of your current site and give you the answers that you need. We are experts in creating flawless navigation through your website. Let us take the reins and maximize your results.

Get in touch with your company’s needs and DelacliQue can advise on best practices for your specific website goals.